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At
some point, every great beauty secret becomes common knowledge. It
begins with a few people who suddenly gain a radiant glow overnight.
Friends compliment… and then ask how they did it. More people try the
beauty secret and get the same reaction. Rinse and repeat. Until we
don’t remember how we ever did without it.
Hair
gloss is the beauty secret that people are discovering now. Also known
as semi-permanent color, hair gloss actually comes in clear and tinted
shades, all of which add shine and double as deep conditioning
treatments. It’s incredibly easy to use, and it helps all hair types
look and feel more beautiful.
In fact, the versatility of hair gloss is why people get confused. Madison Reed
wants to help you discover this brand new beauty secret by making it
easy to understand how you can use it. Here’s everything you need to
know about the different ways you can use gloss, sorted by hair color
and whether you already color or highlight your hair!
If You Color Your Hair
- Maintain color and improve results over time
- Refresh faded lengths and ends
- Deepen or darken color
- Correct yellow and red tones that make hair look brassy
- Add smoothness and shine
- Deeply condition hair
Why hair gloss is great for you:
Permanent
color works by opening your hair shaft to remove natural hair pigments
and insert new color pigments. This is great when you’ve just started to
color. When you’ve already colored your hair, those strands have been
through the permanent process and are already receptive to color, so you
can use gloss to maintain it.
On
porous hair (you can tell if your hair gets really dark when you first
color and then fades very quickly), gloss can actually last longer than
permanent color because the color absorbs into the hair and works as a
stain. All without opening your hair further (which makes color fade
faster), stopping the cycle of coloring more and more to combat fading.
Color Reviving Gloss
also doubles as a deep conditioning treatment that makes your hair
healthier and able to hold color longer. And it adds a high-gloss shine
shows off all colors in their best light. Everything works together to
make your hair look and feel better over time!
How to get the benefits:
1.
Choose the right color. Hair gloss results depend on the underlying
color. So read below for your best choices based on hair color or call
the Color Crew, a team of certified colorists and professional stylists
who listen carefully and tailor suggestions based on your preferences
and hair.
2. Apply permanent color only to roots and hair that has not been colored.
3. Apply matching gloss to the lengths and ends that you’ve colored in the past.
4. Follow instructions to finish hair color process and style as normal.
5. Get ready for questions about your new beauty secret!
If You Highlight Your Hair
- Refresh over-bleached or faded lengths and ends
- Correct yellow tones that make highlights look brassy
- Change or deepen highlights to blend more smoothly with hair color
- Add smoothness and shine
- Deeply condition hair
Highlighted
hair behaves differently from the rest of your hair because it’s been
treated differently. For some people, highlights may have been overly
bleached, creating too-light streaks throughout the hair. Even
highlights that start out flattering will fade over time and begin to
look unnaturally light or unflatteringly yellow. That’s because natural
yellow pigments remain in hair after lightening. Hair color adjusts the
color by layering violet and ash tones on top to counteract the yellow.
When the color fades from highlighted hair, the yellow begins to show
again.
Similar
to color-treated hair, strands are already receptive to color, so you
can use gloss to correct and maintain the tone that you want. You can
choose to either counteract the yellow tones without changing the color
of your highlights or move towards a more even, overall color.
Color Reviving Gloss
also doubles as a deep conditioning treatment which repairs damage
caused by bleaching or more harsh methods of lightening hair. This makes
your hair healthier and able to hold color longer, which stops the
cycle of fading and coloring more and more often. The added high-gloss
shine also gives your hair the natural illusion of highlights because it
reflects light. Everything works together to make your hair look and
feel better over time!
How to get the benefits:
1.
Choose the right color. Hair gloss results depend on the underlying
color. So read below for your best choices based on hair color or call
the Color Crew, a team of certified colorists and professional stylists
who listen carefully and tailor suggestions based on your preferences
and hair.
2. Follow instructions to apply and style as normal.
3. Get ready for questions about your new beauty secret!
If You Keep Your Hair Natural
- Try a new hair color with no permanent color or structural change to your hair
- Counteract yellow tones in natural gray or white hair
- Use clear gloss for all the benefits without a color change
- Add smoothness and shine
- Deeply condition hair
There
are a number of reasons that people don’t color their hair. Some want
to experiment with new looks but aren’t ready to make a big, long-term
change. Gloss, also known as semi-permanent color, is great in those
cases because you can layer smoky, red, or gold tones on top of your
hair color for different effects that wash out within 8 shampoos.
For
those who celebrate their gray or white hair, gloss can correct the
tone of hair to be more flattering without changing the color. Prosecco
will add a soft champagne blonde tone that complements warm skin tones,
while cool violet Crema will neutralize yellow tones for a silvery color
that complements cool skin tones.
Last but not least, all shades of Color Reviving Gloss
double as a deep conditioning treatment and add incredible high-gloss
shine. You can get all those benefits without changing hair color by
using clear Glassa. All these options open up a whole new world for
people who have never thought about coloring their hair before!
How to get the benefits:
1.
Choose the right color. Hair gloss results depend on the underlying
color. So read below for your best choices based on hair color or call
the Color Crew, a team of certified colorists and professional stylists
who listen carefully and tailor suggestions based on your preferences
and hair.
2. Follow instructions to apply and style as normal.
3. Get ready for questions about your new beauty secret!
Madison
Reed also offers free consultations with the Color Crew, a team of
certified colorists and professional stylists who listen carefully and
tailor suggestions based on your preferences and hair. Call, email, or
chat them to get personalized hair recommendations from experts who
care!
